The Elevator pitch is something that is debated and discussed. What makes a good elevator pitch? Do you even need one? How long should it be? In the video below you’ll hear some advice from an online source about the elements of a great elevator pitch. See if you agree with what is shared. There is also an example of a counter-intuititve elevator pitch that is, perhaps, longer than most prescribe. Check it out and see what you think.

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