Challenge Your Status Quo Bias

Challenge Your Status Quo Bias

It’s one thing to challenge the status quo bias of your prospects and customers. It’s quite another to challenge your own status quo bias. Check out this video for some thoughts. To contact us, click here or call (414) 375-0253
Great Stories

Great Stories

On April 1, 1985, one of the great stores of all time was told. It was an April Fool’s hoax by George Plimpton from Sports Illustrated. Plimpton told the story of Sidd Finch, a mysterious baseball phenom who was going to bring glory to the New York Mets. When...
Capabilities

Capabilities

You’ve finally earned the right to talk to your prospect about your capabilities. However, you want to make sure you don’t fall victim to the three huge mistakes that I referenced in last weeks vlog. How do you do that? Check out this video for the answer....
Three Huge Mistakes

Three Huge Mistakes

Once you’ve helped your prospect understand that they need to change, that their status quo is, in fact, unsustainable, don’t make these three huge mistakes. Sales reps that earn the right to talk to their prospect about why the prospect should choose them...