Objections

If you’ve been in business for more than 15 minutes, you’ve dealt with objections. Whether it’s with your staff, your investors, or your customers, objections are a natural part of business, especially sales. What’s not natural is how you...

Start with a Hot Opening

George Lucas famously said the key to a blockbuster movie is a Hot Opening, a great close, and don’t f**k up the middle. It’s true in a presentation as well. It’s no longer acceptable to start with the standard several slides all about your company....

Your Ideal Customer

Your Ideal Customer. Everyone says they understand who that is. But, do you really? Check out this video for some thoughts. You can contact us by clicking here, or calling (414) 375-0253

Sharing Insight to Persuade

When you talk to your customers or prospects, do you share insights, or just ask a lot of questions? Check out this video for some interesting information. To contact us, click here or call (414) 375-0253 To access the research discussed in the video, click...

Small Changes Can Equal Big Results

Small changes can equal big results. The idea that people have to make big sweeping changes to get different results is outdated, and frankly, false. Instead of focusing on 10 things, or if you are a business leader, instead of giving your team a laundry list of...