by David Wallace | Mar 31, 2021 | Uncategorized
Say it with feeling. Do you only communicate with text and email? Do you get surprised when sometimes your message is misinterpreted? Check out this video for some thoughts. A special thanks to Judi Murphy for her marketing wisdom, and to my video email service of...
by David Wallace | Mar 25, 2021 | Uncategorized
Selection Difficulty is another strong contributor to Status Quo Bias. How Selection Difficulty works and some ideas on dealing with it are included in this video, with some of the content courtesy of the research from my colleagues at Corporate Visions. If you’d like...
by David Wallace | Mar 23, 2021 | Uncategorized
We humans have the uncanny ability to feel the pain of something that might (or might not) happen in the future. It’s called Anticipated Blame and Regret – as defined by Christopher Anderson in his paper entitled “The Psychology of Doing...
by David Wallace | Feb 23, 2021 | Uncategorized
What if you ran into your biggest customer at the grocery store? And what if they asked you a really tough business question? What would you say? Check out this video to explore this very scenario. If you’d like to learn more, click HERE or call me at (414)...
by David Wallace | Feb 20, 2021 | Uncategorized
Do you like RFPs? If you’re like most people, the answer is no. They are time-consuming and unless you heavily influenced the requirements, your chances of winning are slim to none. But, for many, they are a fact of life. This video offers three basic ideas to...