Sales Strength Training
As many of you know, I’m a cyclist. Although I never raced – I came to cycling in my late 50’s and never got the itch to risk life and limb in bike racing. But, I am competitive. I track all my rides and look for ways to improve, get faster, get stronger, ride...
Are you solving the wrong problem?
Are you solving the wrong problem? It happens all the time and it can be a crippling business mistake. Please check out this video for more. For more information? Contact me HERE or call me at (414)...
Preference Stability – the first step in reinforcing Status Quo Bias
When trying to retain a customer, you need to do several things. Most importantly, you can’t have a conversation with the same intent – disrupting the status quo – as you have when trying to acquire a new customer. So, what are the keys to that...
Customer Retention Conversations – why your customers should stay
It’s time for your customer to renew their agreement with you. As renewal times come, the decision they are going to make is whether or not they should stay with you. The conversation you have at this point is critical and often done incorrectly. Please check out this...Connect With David
